Calibrex was started by two data-driven guys with the same mission.
Our story starts 3.5 years ago... Strap in.
The initial concept was:
A pair of devices that can be attached onto both ends of any barbel to detect imbalances in real-time. When the barbell is uneven, the user is notified via sound. Wearing headphones will sound audio on the corresponding side that needs adjustment.
Calibrex
[ca·li·brex]
A device that helps athletes train smarter.
Origin
Calibration
A portable device that has a strong magnet to attach onto any barbel and utilizes sonar tech (a sensor that uses sound waves to measure distance) to measure the distance between the barbell and the ground in real-time with high precision.
“Being able to track your metrics when training particularly with foundational barbell movements is potentially an invaluable tool that previously has only been available in high-tech physiology labs.
Additionally, having the option to have immediate feedback about asymmetrical lifting patterns and bar tilt will literally be a game-changer not only for the athletes but also for the coaches.”
This would allow us to easily share the app with new users and collect feedback efficiently.
We had to be smart when selecting the first beta testers as feedback was crucial to improve both our hardware and algorithms at the time.
Using 3D printers, we are able to quickly alter parts based on user feedback and in-house testing. For example, deadlifting over 600lbs was somewhat of a challenge for our first plastic configuration and magnet size.
We knew that having users pay for the experience would accelerate higher quality data and feedback collection. A friend or family member will usually try to protect your feelings.
In the meantime, we focused on handpicking pro coaches and were listening very closely to their feedback and needs.
Utility Patent Granted ✅
US 11.135.477
Hosted on our website, the feature request list was and is a great way to give users a voice, keep them engaged and give them a behind the scenes view of what's in the works.
Using 3D printers, we were able to quickly change plastic dimensions, thickness etc. based on customer feature requests and suggestions, as well as internal stress testing and debugging.
Our best photoshoot yet! What an amazing day.
The entire team was able to combine all spirit in one room.